Tuesday, March 24, 2020

WHY CHOOSE THE INTEGRATION BETWEEN ERP AND E-COMMERCE


It is estimated that, by 2020, products worth $ 4 trillion will be purchased online over 12 months. Within two years, therefore, the total value for 2016 (2 trillion dollars, in fact) will be doubled, dragged by increasingly 'digital' markets such as China, the United States, the United Kingdom and Germany. And also in Italy, purchases made online increase year by year, with this shopping method that has now infected 88.7% of the population between 11 and 74 years of age.

Improve e-commerce management

If the audience of online stores grows continuously, companies can only improve the management of their sales portals, thus offering increasingly satisfying shopping experiences and attracting more users. And you know, to optimize these processes it is necessary to be able to rely on an ever-growing wealth of information in real time: in this sense, the integration between ERP and e-commerce becomes crucial.

The advantages of the integration between ERP and online store

Being able to rely on a modern management system for e-commerce can make the difference: having a complete and continuously updated statistic of the business processes concerning expenses, new arrivals, departures, customers and suppliers in fact means improving the overall vision of the business as it would be impossible to do otherwise .

 With the integration between ERP and e-commerce, inventory management is revolutionized, drastically reducing the possibility of errors, redundancies and delays, also providing a completely different service to the customer who, given the synchronization of orders, will not encounter any inconvenience.

ERP at the time of e-commerce management systems

Before the sudden spread of electronic commerce, ERPs were designed to provide information only to the company's internal actors. With the advent of online sales portals, however, this panorama has changed completely: ERPs for e-commerce must instead respond to the need to provide information regarding orders not only to employees, but also to suppliers and customers, which in fact need some information previously reserved for the company.

The digital buyer, in fact, requires certain data about the status of the order and the expected date of arrival, while the supplier requests information regarding the inventory levels. Thanks to an e-commerce management system , each authorized actor - inside and outside the company - can access this information in real time , with just one click, through access channels dedicated to ERP systems.

An e-commerce management system must be more than a simple ERP: this system should in fact be designed 'also' for electronic commerce, giving the possibility to integrate any additional applications. And that's not all. When talking about ERP for e-commerce it is also necessary to think about the fact that the network never closes : there are in fact neither timetables nor closed doors, and for this it is necessary to think in advance how to manage the management maintenance.

 In fact, in the case of an ERP connected directly to the web, proceeding with maintenance means automatically putting the online store out of order. It is therefore no coincidence that many companies opt for more flexible structures, to make corrections, updates and other maintenance operations in complete freedom.










No comments:

Post a Comment